01 — Executive Overview
Growth Command Center
From paid acquisition to predictable MRR.
Dealership Stores
7 / 50
Current → EOY Target
Known data · Target
$6,300
Known data
$55K–$70K
Strategic target
$1,470–$2,100
Maximum range based on customer economics
Strategic target
≤ 90 Days
Strategic target
Scenario snapshot
Live — moves with the forecast, funnel and channel split
Adjust assumptionsAd spend / month
$10,000
Customers / month
6.7
New MRR / month
$6,000
Blended CAC from split
$1,511
At these assumptions the pilot ends with 27 dealership stores (23 short of the 50-store target) and $24,300 MRR.
Path to 50 Dealership Stores
Current
7
EOY Target
50
Gap
43
0Gap of 43 stores — sourced across all growth motions50
Final paid acquisition contribution depends on validated CAC, sales capacity, conversion rates, and channel performance.
Current dealerships
7 stores across 4 dealership groups
Current non-dealership customers
~0
EOY non-dealership business target
20 businesses
The Growth Question
What combination of audience, offer, creative and channel can produce qualified customers at a CAC that pays back within 90 days?
01Open
Acquire
Can paid media consistently generate qualified opportunities?
02Open
Convert
Which funnel produces the strongest customer conversion?
03Open
Scale
Can CAC remain within target as spend increases?
We are not buying leads. We are building a measurable customer acquisition engine.